Creating Demand

Next in our series is the concept of Creating Demand.  How can you get people to want something relatively useless? With a genius marketing campaign, of course!

Ethical Consumerism

The next video explains the concept of ethical consumerism: buying according to your conscience.

Product Life Cycle

Here is series two of these instructional videos.  Hopefully this is a more user-friendly method of sharing than uploading video that you then have to download.  Let me know!

Monopolies Video

Welcome to the first in the series of Business Studies vodcasts.  This episode discusses and gives examples of monopolies in business.